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What do you know about packaging design?

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I’ve just joined a daily chemical company to do graphic design. The main reason is that there are no other designers in the company. I’ve just graduated. I’m only familiar with Photoshop and not very familiar with IA and CAD. Want to know what is the key to know.

packaging design is not only expressed in the design draft, but must be turned into real objects after completion? At this time, the later stage is particularly important. If printed on paper or wood, the effect will be very different, so a professional packaging designer must have some understanding of the materials.

too many things are required: for example, understand the product characteristics and determine the product characteristics—— The focus of your design. What kind of material is used – different material requirements, etc
if you don’t know about materials, you can study the packaging of similar products, because many packaging of daily chemical products adopt special printing processes, such as gold and silver ironing, UV, etc…

go to Baidu app to view

 packaging design is generally divided into two aspects, one is the picture and the other is the packaging form. In the design process, designers need to organically combine these two aspects, rely on each other and match each other, so that you have me and I have you, so as to achieve the realm of perfect beauty

 I. three aspects of creative design 


 1) picture: it can be simple, fashionable, generous and decent, relaxed and pleasant, simple hand painting, realism, or no picture, highlighting commodity information. This should be seen according to the character attributes of commodities

 2) color: scientific and reasonable matching method of main color and auxiliary color, and scientific and reasonable use of color area matching method

 3) typesetting: simple and highlight the theme, not too messy. If it is in the supermarket, consumers can know whether they want the goods at a glance, or pay attention to the classification of important information, so that consumers can quickly grasp what the goods do

 2) the main form of packaging is special-shaped. Whether it can be produced and whether the product cost is too high should be fully considered. Generally, goods with high price will be considered, and fast-selling products will not be made. To sum up, packaging is like people's clothing matching. Some people are not beautiful, but the overall feeling is very comfortable. This is the charm of packaging, so good packaging cannot have standards

 have a look [awsl] 


 I know the above. I'm talking about the packaging I want to make 


 packaging label, packaging logo, graphics 

8 more

learn how to pack boxes and buy more books

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